Buzzoodle Buzz Marketing Transparency

Buzzoodle employees help quality companies gain exposure and create word of mouth and buzz. We do this through helping them create a strategy, choose tools and build relationships online.

Trust is an important factor with all word of mouth. Buzzoodle employees are expected to follow rigid guidelines that provide for transparency and honesty in advertising. Here are the general guidelines in which we operate.

• We do not represent clients with products we would not recommend.
• We never pose as someone other than ourselves.
• When directly promoting the product, we disclose the relationship.
• We do not represent two products or services of the same kind simultaneously.
• We transfer ownership of relationships quickly to the client for follow-up and further development.
• We encourage the disclosure of any paid endorsements by third party people creating buzz.

Buzz Marketing Activities

• We reserve the right to help companies create stories and content which they can use without disclosing us as authors.
• We reserve the right to ghost write material in client blogs and other publications representing the company as a staff writer, no name or our real name, subject to client approval.
• We may help a client by building online profiles but may not participate in online discussions posing as clients.

We believe all employees should be paid advocates of their organization. We see ourselves as temporary employees of the organization whose main job is to create heightened visibility and buzz in an ethical manner.

If you feel that a Buzzoodle employee has broken this code of ethics, or if you have any questions, please let us know.

Ron McDaniel
ron@buzzoodle.com
330-677-0555