Buzzoodle Employee Evangelism Workshop

Employee Evangelism happens when employees become strong advocates for their organization and create regular buzz and word of mouth for it, despite not being a part of their job description. The Buzzoodle Employee Evangelism Workshop taps into your existing team enthusiasm and helps employees express their excitement better and reach more people.

Advantages of Employee Evangelism

The advantages of a concerted effort to cultivate evangelistic behavior from your team are many. They include:

• More high quality referrals
• More website hits
• More search engine results
• More relationships between your organization and your team members
• Less money needed to be spent on traditional advertising
• Stronger relationship between employees and your organization

If you have ever tried to get a group of non-sales people to talk about something, you know that it is not a simple task. For organizations that have products that employees are proud of, employee evangelism is a doable, worthy strategy to invest in.

How to Cultivate Employee Evangelism

If you are a large organization, your first impression may be that you could never coordinate a wide-scale employee evangelism effort. The good news is that you do not have to.

Individuals can become very influential and create a lot of buzz by being passionate advocates. Even just a few people making a consistent effort to increase your organization’s visibility will have dramatic impact over time.

The Buzzoodle Employee Evangelism Workshop is designed create a team of 10 to 30 people that create buzz regularly for your organization. These people will be equipped with the knowledge and tools to succeed at creating steady buzz for the organization and aid in positioning themselves as better experts in their fields.

Workshop Learning Objectives

• Why Spend Time Being an Employee Evangelist?
• How Online Tools Increase Buzz
• Activities to Increase Visibility
• How to Handle Difficult Situations
• How to get the most out of your time
• How to Position Yourself as an Expert
• Your organization’s buzz guidelines

Target Audience

Our public workshops are ideal for individuals or marketing directors that want to implement an Employee Evangelism effort themselves. Our corporate workshops are ideal for organizations that have buzz worthy products or services and have 10 to 30 people willing to explore becoming an employee evangelist.

Public Workshops: Individuals and small groups that want to create buzz and word of mouth to enhance sales and visibility can sign up for a public workshop at one of our locations.

Corporate Workshops: Buzzoodle will come to you to give a private workshop to groups of 10 to 30 people within your organization. We craft a Buzz Marketing/Employee Evangelist strategy that gets a core group of employees actively creating buzz and becoming recognized experts. Corporate workshops are much more personal and also includes 3 months of Buzz Mentoring for your employees to keep in touch with us for any guidance they may need.

Agenda

• Registration
• Introduction to Buzz and Employee Evangelism
• Representing your Organization Appropriately
• The good and the bad of Online Buzz
• Building your profile and visibility online
• Publishing in expert sites
• Authoring expert products
• Blogging Basics
• Blogs as relationship tools
• Managing your online contacts
• Social Media
• Podcasting and Video Opportunities
• Get interviewed today
• Measuring Results and Keeping Momentum