Generating Leads on the Web

What is the difference between buying leads and generating leads on the web yourself? This does not have to be an either/or decision.  If you are buying leads from a company and making a positive ROI on the process, then you should never stop buying leads. ...

Lead Generation Landing Page

A lead generation landing page is also called a squeeze page. The idea of a good squeeze page is that the page squeezes information from the visitor and builds your list and leads. Generating leads from a squeeze page format is simply having a great offer on a page...

Collecting Email Leads

Building your email list is important to your business.  Collecting email leads can be done in many different ways, but mixing Internet lead generation with off line lead generation is often overlooked. For example, I recently did a two day trade show.  We...

Lead Generation Failure

  How do you fail at lead generation? Really the rules around how to succeed or fail at lead generation are the same rules as many other parts of life.  Here are some key rules that will influence your success or lack there of. Giving Up Quickly – Life...

Internet Marketing is Online Lead Generation

It took me years to discover a simple truth.  Internet Marketing is simply online lead generation. When you fully digest this fact, it helps you think about Internet Marketing in a different light.  It also really simplifies things. When you are considering...